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The zRead – Zwift news and industry trends

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Stay cool this Summer with these hot tips



The temperature is rising and the evenings are getting longer... Summer is around the corner and it’s an excellent opportunity to engage with your customers!



Refresh your Menu


It’s time to promote your summer menu! Customers are craving fresh, light finger food. You can experiment with new recipes using seasonal ingredients, which helps reduce costs while being creative. You can also look at last year’s orders, what was a hit? What did customers keep on ordering?



Create Summer Deals


Feeling thirsty? Make sure you include fresh drinks in all your summer deals. It’s also a good time to create promotions for large orders. Friends and family gatherings are common in summer so make it easy for your customers to select a combination of dishes that will delight everyone.




Promote Pre-ordering and Delivery


Let your customers know that they can pre-order and that you will deliver to their favourite locations. It is time to get this beach party organised!




Run Competitions


Get your customers to share their favourite summer snack from your business on social media and promote your brand. It’s also a good time to run competitions in store to grow your database. Record customer details now and send them promotions to order online during the cold winter days.



Summer Festivals


There is a lot going on during the summer months.

Keep track of the festivals happening around you and tailor your special deals to those events.



Plan ahead


Schedule your email, SMS campaigns and any other promotions in advance. Once everything is under control you can enjoy your summer and focus on cooking delicious food.


Our marketing team can do all the work for you!

Get in touch today to make sure you get the most out of this summer.


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